I arrived very early to my internship today. I had a lot of work to do because I had to finish a presentation with all the promotions the credit card will have for next year. However, this is just a proposal to see if the managers approve of my ideas.
Once they choose the best ideas, then they will make it happen starting in January!
Once they choose the best ideas, then they will make it happen starting in January!
I arrived very early to my internship today. I had a lot of work to do because I had to finish a presentation with all the promotions the credit card will have for next year. However, this is just a proposal to see if the managers approve of my ideas.
Once they choose the best ideas, then they will make it happen starting in January!
Once they choose the best ideas, then they will make it happen starting in January!
What am I doing exactly? You probably know that each credit card has its benefits. Some offer you great discounts and a variety of promotions when you use your Diners credit card, but, these have to be chosen wisely. | Who is their target audience? -College students This helps me more or less guess what their interests are based on what me and my friends like and where we consume the most. |
According to the statistics I saw, Bembos was the Fast Food restaurant MOST consumed by their clients, which encourages the client to use the credit card even more!
Since I arrived about half an hour earlier, I began working on this presentation right away while I waited for the lady who is guiding me in this project. Part of the presentation was also explaining the reason I chose the discounts I chose and how I chose the stores to make the discounts with, always thinking about the clients’ profile. | Profile ▼ - AGE - SEX - SOCIAL CLASS |
EVERYTHING has to be made with a PURPOSE You cannot choose a discount for ANY store because you just feel like it. For example, if I chose to make a discount at a restaurant it has to be purposeful and you HAVE to know that this discount will have a value and that it's worth it for the company. What to take into consideration: PLACE → district and mall PRICE → how expensive the store or restaurant is AUDIENCE → what the target audience of each store is SALES → how much or how often have the clients spent in each store Of course, for each promotion there are several things that should be taken into consideration but it all depends with what type of discount you are doing and where. |